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2/4/2008 [[[Starting the schedule from alpha onwards, as we're a little late to the party for anything else]]]

what are we promoting?

* features that make it through the feature freeze, are set to be official F11 * upstream collaboration * wouldn't it be great to have some interviews with upstream developers who aren't a part of Fedora, about how they find our methods of working?) * translations (dead line for translations is 7th April) * a how to translate document, which is translated itself * artwork process * feature articles on art sites that aren't FOSS-specific? * more video tutorials, they're very popular typically * would be great to have the art team produce some material showing them *creating* with free tools * infrastructure team * needs exposure beyond LWN, find opportunities to expose them to the wider sysadmin community (incl. non-FOSS) * download/test beta (how do you report bugs) * needs a tutorial * jlaska had VERY good articles recently, I think someone is working on repurposing them for both a print magazine and for RHM * fedora test days * see above re: jlaska * documentation (release notes, wiki upkeep, others)

who are we promoting to? (each group below will need to be targeted seperately - although perhaps could put wider community/fedora users together)

* lay press * circles where FOSS works - culture/goods recyclers * free software community * podcasters * smaller news sites * fedora forum/users * this is important and a good idea -- getting more information shuttled between FedoraForum.org and FP * keeping in mind chances of merging are very slim because they need to be free to promote what we can't

things we'll actually need to do:

* create a list of lay press contacts - priority 1 * get in touch with lay press, build relationships * point them to the below/feature list * offer them the opportunity to arrange interviews/statements * produce the lay persons/blinged up feature summary - priority 2 * e.g. your guide to Fedora 11, what to expect * publish somewhere, perhaps static page, speak to websites * speak to art team to get layout help * find some suitable upstream developers who might like to talk about working with fedora? AbiWord team did this before - priority 3 * talk to glezos about getting a translation how to put together - priority 1 * publish translation how to somewhere * provide regular translation statistic updates * would be fun to compare with previous releases (maybe horrific!) * talk to art team to find out what sites are popular - priority 2 * come up with some material to try and get published on them * persuade art team to produce some video tutorials/montages of the process for creating the F11 artwork (speak to Colby about this?) * find out what the popular sys-admin magazines are - priority 2 * get some more details about the work the infra team does * try and hook the two up together * release banners/countdown timers - priority 3 * release announcements - priority 3 * needs to point to join.fp.o, guide to F11, testing guide, test day schedule? * speak to jlaska about tutorials? - priority 1 * persuade developers to contribute to the release notes! - priority 2 * get as much of this information posted to fedora forum as possible. Speak with Rahul etc who are already involved there. - priority 2

* tie all this in with specific dates/goals

Tasks by priority/date

Priority 1

==

These need to be completed by 2009-03-03 because: * Want to give as much lead in time to the Translation Deadline (2009-04-07) and Final Development Freeze (2009-04-14) as possible. * The more time lay press has knowledge of features, the more time they have to start writing articles

* Create a list of lay press contacts
* Translation how to and statistics
* Alpha/Beta testing how to

Priority 2

==

These need to be completed by 2009-04-21 (week before Preview Release)

* Blingin' feature summary
* FOSS tool features for popular art sites
* Fedora Infra features for sys-admin sites/magazines
* Reach out to developers to contribute to release notes
* Get content we're creating pushed to Fedora Forum

Priority 3

==

[* Upstream experiences of working with Fedora (?)
	* Examples where Fedora IS the upstream]
* Release banners/countdown times - completed by 2009-04-28
* Release announcements - completed by 2009-05-19 (week before Final Release)